VendorBumper.com
I am launching a new side gig today vendorbumper.com. We provide research reports on software companies for buyers looking to build a basic profile of a firm or for marketers…
Product Managers: Change the Top of the Sales Funnel: Trigger Driven Prospecting
The objective of this post is to talk about a new strategy for filling the top of the sales funnel with valuable opportunities. The harsh reality is that only a…
35 Crucial Stats Every B2B Sales Professional Should Know
Another installment of great research from OpenView Venture Partners. A few examples: 15. Leads responded to within 5 minutes are 100X more likely to be contacted and 21X more likely…
Free Website Chat. A Great Product Led Growth Story
Today I experienced one of the best new product implementations since I got my first iPhone. I installed the Drift chat capability on my website developmentcorporate.com. Their entry level offering…
The Cost of Non-Customer Acquisition: The Ugly Truth
Acquiring customers is the biggest challenge any B2B software company has. Unless you are lucky enough to have an award winning solution that sells itself like the mythical product led…
Open Source Competitive Intelligence for Product Managers
White Hat competitive intelligence is a skill every product manager should have in their toolbox. There is no excuse for not leveraging competitive intelligence that is freely available on the…
21 Lessons From Jeff Bezos’ Annual Letters To Shareholders
Excerpted from the CBInsights article. Read the entire piece here: https://www.cbinsights.com/research/bezos-amazon-shareholder-letters/ Since founding Amazon in 1994, Jeff Bezos has run his company according to an unconventional set of core principles:…
Prioritizing Agile Backlogs
Prioritizing Agile epics, user stories, and backlogs is something contemporary product managers have to do on a regular basis. In researching another topic I came across a great piece for…
Competitive Intelligence: Finding Revenues of Private Tech Companies
As a product manager, it is helpful to understand the relative size and success of your competitors. Public software companies are required to report their detailed finances on a quarterly…
Why Your Firm Should Sponsor an Annual Survey
I admit that I am a data junkie. I have found that data, both quantitative and qualitative, enables me to better understand key topics and trends. I am a voracious…