Convincing an enterprise to buy your SaaS solution is a hard thing. Convincing Late Majority and Laggard buyers is even harder. Should product managers of Late Majority products be able to show the quantitative benefits of their products?
Product Managers: Should You Ever Fire Some of Your Customers?
Growing customer revenues is a core outcome for every product manager. Yet, some product managers execute strategies that are designed to reduce the size of their customer base. Gitlab and Marketo are two good examples. Should product managers ever fire some of their customers?
SaaS Sales vs. Marketing: The Eternal Battle
Conflict is almost inevitable between SaaS Marketing and Sales organizations. A lot of conflict arises from the short tenures of Marketing and Sales executives. Marketing and Sales teams are almost congenitally misaligned. By understanding why a sales team wins and loses deals, marketing teams can develop effective demand generation programs to deliver the quantity and quality of leads the sales team needs to hit their numbers.
20 Agile Memes
I belong to a Facebook Group called Product Management Memes. It has over 3,574 members and is simply a meme stash for product managers, marketers, and corporate life. People post amusing stuff every day. There’s no self-promotion or spam, just entertainment. There is a fair amount of Agile humor. Here are 20 of the most popular Agile posts from the past few weeks based on views, likes and shares.
Product Managers & SDRs: Where the Rubber Meets the Road
Product managers need frequent, reliable interactions with prospects and customers. This helps to validate market problems, user stories, messaging, and price points. Sales Development Representatives (SDRs) interact with hundreds of potential prospects and customers every week. SDRs have a hard job. Product managers should develop a detailed understanding of how SDRs work and what motivates them.
Software Equity Group Q3 2021 SaaS M&A Update
The Software Equity Group Q3 2021 SaaS M&A Update shows a decline of over 10% in Enterprise Value/Revenue (ttm) valuations in comparison to Q2 2021. The NASDAQ Index declined 0.38% in the same period. High-performing Rule of 40 companies continue to command outsized valuations.
It’s Time for Your Product Management Report Card
Product management report cards should be a standard part of a product team’s repertoire. Since the fourth quarter is the time when most annual business plans are finalized, now is the time to build and use your product management report card.
How Has Technology Adoption Life Cycle Been Shortened in 2021?
SaaS has fundamentally changed the technology adoption life cycle for software. What Marc Andreesen said took 25 years to accomplish is now happening in less than a decade. The birth, rise, and demise of new software technologies can now be measured in months instead of decades. So what has happened to the Technology Adoption Life Cycle in 2021?
21 Product Management Memes for 2021, Volume 4
I belong to a Facebook Group called Product Management Memes. It has over 3,500 members and is simply a meme stash for product managers, marketers, and corporate life. People post amusing stuff every day. There’s no self-promotion or spam, just entertainment, Here are 20 of the most popular posts from the past few weeks based on likes and shares.