Gut-feel pricing costs SaaS founders millions. Learn how Gabor-Granger and Van Westendorp pricing tests replace guesswork with data-driven decisions to optimize revenue and align with SaaS financial literacy fundamentals.

Gut-feel pricing costs SaaS founders millions. Learn how Gabor-Granger and Van Westendorp pricing tests replace guesswork with data-driven decisions to optimize revenue and align with SaaS financial literacy fundamentals.
Product/market fit is the holy grail for pre-seed SaaS founders. But why do professional PMF studies cost $10,000 or more? Here’s a breakdown of the costs and alternatives.