American product managers should live overseas for a while. In a global software economy, it is a requirement. You will develop empathy for your international colleagues. You will learn the needs of all your customers that you cannot do from just a Zoom call.
Acquiring customers is the biggest challenge any B2B software company has. Unless you are lucky enough to have an award-winning solution that sells itself like the mythical product-led growth companies (Slack, Dropbox, and Expensify), you have to grind it out like everyone else. The ugly truth of B2B SaaS customer acquisition cost is that you need to fill the top of your sales funnel with hundreds of thousands of suspects to get a reasonable number of closed sales.
I belong to a Facebook Group called Product Management Memes. It has over 2,800 members and is simply a meme stash for product managers, marketers, and corporate life. People post amusing stuff every day. There’s no self-promotion or spam, just entertainment, Here are 25 of the most popular posts from the past few months based on likes and shares.
Understanding Enterprise Value can help product managers in many ways. It can help you understand how your product contributes (or doesn’t contribute) to your company’s overall success. It can help you justify more investment in your product when you can explain how the investment will grow Enterprise Value
To commemorate the 20th anniversary of the publication of the Manifesto for Agile Software Development, all sorts of pundits came out of the woodwork to announce that Agile was dead. Why are people so excited to announce the death of software development paradigms?
I was surprised that SEMrush, the SEO optimization platform, had gone public and is on track to generate over $150M in revenue in 2021. A closer look at their financials explains why they have a premium valuation to other SaaS companies.
The Software Equity Group continues to publish excellent research on software-related M&A activity. Q2 2021 showed a modest decline in SaaS operating metrics. There was a sequential increase in Enterprise Value/ Revenue valuations in comparison to Q1 2021
Pareto Analysis is a technique product managers can use to make better prioritization decisions.
ash Flow Statements are probably the hardest type of financial statement for product managers, but potentially the most useful. They strip away the complexity of accrual-based accounting. They show how cash moves into and out of a business. Product managers should care about the cash flow of existing customers, prospective customers, and competitors.
Demand generation for enterprise SaaS firms is tough. A seasoned CIO offers his direct feedback on what works and doesn’t work for him.