SaaS <$25M Benchmarks

Understanding how your firm performs in relation to your competitors and industry is important. Finding benchmarks about revenue, expenses, and valuation for private firms with less than $25 million in revenue is tough. This post presents 20 benchmarks and metrics for private SaaS firms under $25 million in revenue. The data is from four research reports that cover over 500 SaaS firms’’ performance in 2020 and 2021. You can compare your company’s performance using an included Excel file.