I am launching a new side gig today vendorbumper.com.  We provide research reports on software companies for buyers looking to build a basic profile of a firm or for marketers looking to update their competitive analysis.  Gartner notes that buyers complete 70% of their buying journey before contacting sales.  Unfortunately buyers often need to provide their contact information to obtain gated content.  As a result they get thrown into a vendors marketing and sales automation machine before they want to.  We act as a bumper against these machines.

We gather open source information for client on their behalf and compile it into 15 to 50 page reports.  Our services range from $75 to $150 a report.  We cover company background and history, financials, headcount info, product/service descriptions, technology stack, competitive differentiators, pricing, industry analyst reports, thought leadership content, user reviews, competitive landscape, competitor comparisons and more.  We analyze both public and private companies and offer our services on an accelerated fixed price basis.  Buyers can then choose when and how they wish to engage with a vendor’s sales team.

We are objective.  We do not make product/service recommendations.  participate in buyer procurement processes or accept commissions, finder’s fees, or referral fees.  In the past 20 years we have analyzed over 1,000 public and private software companies for marketing teams, management teams, CEOs, board of directors, and private equity firms.  If you have a need, check out vendorbumper.com.

By John Mecke

John is a 25 year veteran of the enterprise technology market. He has led six global product management organizations for three public companies and three private equity-backed firms. He played a key role in delivering a $115 million dividend for his private equity backers – a 2.8x return in less than three years. He has led five acquisitions for a total consideration of over $175 million. He has led eight divestitures for a total consideration of $24.5 million in cash. John regularly blogs about product management and mergers/acquisitions.