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Pitchbook NVCA Q4 2021 Venture Monitor

Pitchbook NVCA Q4 2021 Venture Monitor

Every year Pitchbook and the National Venture Capital Association (NVCA) publish a comprehensive report on the VC industry. The report includes data on angel & seed-stage funding as well as late-stage VC rounds. It includes data about regional VC trends, venture debt, female founders, the spike in VC exit valuations, and the 2021 VC league tables.

Why Cross-Selling is Critical for SaaS Revenue Growth

Why Cross-Selling is Critical for SaaS Revenue Growth

In 2021 there were a record 3,400 software M&A deals. There are a lot of reasons companies do M&A. Increasing revenues, increasing market share, accelerating product roadmaps, and growing competitive differentiation are common drivers. A key aspect is the ability to cross-sell. Cross-selling the acquired company’s products into your existing customer base is one opportunity. So is selling your core products into the acquired company’s existing customer base. Revenue from cross-selling is an important factor in almost every M&A financial model, yet many companies struggle to achieve cross-selling objectives. Cross-selling is critical for SaaS revenue growth.

Proof That Medium SEO Works

Proof That Medium SEO Works

If you ever wondered if Medium is good for SEO, I can offer some tangible proof. I have been blogging at DevelopmentCorporate.com for 12 years. I write about enterprise software product management and mergers/acquisitions. It is a niche blog that gets some decent traffic. I have been republishing my content on Medium since late 2018. Recently I discovered that an article from my blog that I republished n Medium ranked #1 for a Google search term. My original post on my blog ranked #3.

How Can a CEO Know How Effective Their Firm’s Content Marketing Efforts Are? It Takes Less Than 10 Minutes. And it is Free

How Can a CEO Know How Effective Their Firm’s Content Marketing Efforts Are? It Takes Less Than 10 Minutes. And it is Free

As 2022 begins, many leaders are looking back at 2021 and wondering how they can drive more leads and revenue. Content marketing is often suggested as a free way to drive more web traffic and leads. How can a CEO know how effective their content marketing efforts are? Google Search Console can answer that question in a matter of minutes. Armed with that information, companies can leverage their own employees’’ knowledge to create web content that displays what Google calls Expertise-Authority, & Trustworthiness (E-A-T). Content with high E-A-T tends to rank very well on Google.

Software Equity Group November 2021 SaaS M&A Update 

Software Equity Group November 2021 SaaS M&A Update 

The Software Equity Group (SEG) regularly publishes quantitative research on the software and SaaS market M&A activity. The SEG SaaS Index contains dozens of publicly traded SaaS companies. The SEG SaaS Index: November 2021 Monthly Update contains data on median Enterprise Value/Revenue multiples, key SaaS metric by SaaS market, and the performance of the top/bottom 25 pubic SaaS companies in the SEG SaaS Index.